One of our reputed clients is seeking a highly analytical and performance-driven Marketing Assistant Manager to lead marketing strategy, demand generation, and CRM-driven marketing operations aligned with revenue goals.

SALARY: LKR 100,000

WORKING DAYS & HOURS:

• Monday to Friday: 8:30 AM – 5:30 PM
• Saturday: 8:30 AM – 1:00 PM

KEY RESPONSIBILITIES:

• Develop and execute marketing strategies aligned with revenue targets and sales capacity
• Define and manage MQL / SQL targets, lead quality, and demand generation performance
• Plan and allocate campaign budgets with clear ROI objectives
• Conduct market research, segmentation, and competitor analysis
• Oversee and enforce CRM governance, lead tracking, and data accuracy
• Ensure zero lead leakage and proper marketing-to-sales handover within SLA
• Monitor and improve campaign performance, CPL, and ROI
• Manage and guide digital, branding, and field marketing teams
• Develop structured reports on marketing performance and market insights
• Align marketing activities with sales teams to ensure pipeline quality and conversion support

REQUIREMENTS:

• 5–8 years of experience in marketing, demand generation, or marketing operations
• Proven experience in CRM-driven marketing systems and lead management
• Strong knowledge of marketing funnels, ROI tracking, and campaign performance analysis
• Experience working closely with sales teams and revenue alignment
• Strong analytical, data interpretation, and decision-making skills
• Excellent skills in market research and customer segmentation
• Strong leadership and team management capabilities
• Ability to manage multiple campaigns and meet performance targets

BENEFITS:

• Competitive salary package
• Opportunity to lead strategic marketing initiatives
• Exposure to data-driven marketing and CRM systems
• Career growth opportunities in marketing leadership roles
• Dynamic and performance-driven work environment

HOW TO APPLY:

Email your CV to: This email address is being protected from spambots. You need JavaScript enabled to view it.

Call: 0117 387 882 | 0117 387 883

Manpower Lanka Solutions (Pvt) Ltd.

12A, Ridgeway Place, Bambalapitiya, Colombo 04.